Colorado issues 1st opinion on online marketing for attorneys

Several months ago, your Denver small business attorney did a Continuing Legal Education class on online marketing for attorneys.  During this presentation and in the slides, I mentioned that Colorado had not issued any opinions on online marketing for attorneys.  On March 20, 2010, that changed.

In Formal Opinion 122, the CBA Ethics Committee issued an opinion on Internet-Based Lawyer Marketing Programs.  In the opinion, the Committee stated that some, but not all, Internet marketing programs are allowed under CRPC 7.2.  Programs that are generally allowed include online directories, some programs that work on a fixed fee, and those that provide information about attorneys based on location or practice area only.  Programs that are not allowed include those that do not inform users that attorneys pay fees to be referred to the client specifically, those that have attorneys pay a higher rate to be a “recommended” attorney, and those that attorneys pay by the client.

If you have any questions about online marketing for your small business, please feel free to contact me, your Denver small business lawyer.

Guest blogging at IP Law Institute!

I am excited to be a guest blogger today and tomorrow for the 8th Annual IP Law Institute. I will be posting throughout the next two days at the conference that will focus on the issues I love – trademarks, software licensing, and social media. I can’t wait to learn more about these topics and know that it will prove helpful in my everyday law practice.

To follow my posts on twitter, please use the hashtag #ipinstitute. To follow my blog postings, please go to http://ip.annualcle.com/blog. Following the conference, I will be posting a roundup of the information on my blog this weekend!

Legal Aspects of Social Media for HR Professionals

As promised, here are the slides from the second presentation I recently did on online law.  Unlike my previous post which was on online legal issues for small businesses, this one is for human resource professionals on the use of Social Media in hiring, employing, and terminating employees.  If you are a business needing legal advice or if you are a group needing a speaker for an event, please contact your Denver Business Attorney Elizabeth Lewis at 720-258-6647 or elizabeth.lewis@eclewis.com today!

Online Marketing Law for Small Businesses

Last week, I presented to small business owners on online marketing law and some of the things that all companies who are going online need to thing about.  Once again, I would like to thank the Denver Entrepreneurs Meetup and Jo Guerra for asking me to present at their monthly meeting.  I had a great time and was lucky to have an audience that had a ton of questions and kept me on my feet! 

This presentation is only for informational purposes. If you are a small business with any questions about online marketing, please feel free to call me at 720-258-6647 or email me at Elizabeth.Lewis@eclewis.com to set up an appointment today!

Two presentations next week on online legal issues!

I am going to be giving two presentations on online legal issues next week. The first is to a human resource professional group on social media and human resource issues. The second is open to the public and will be Thursday evening.

Thursday’s talk will be on legal issues regarding online advertising for small businesses. From the website on the talk:

“How often do you get to listen to an attorney for free – and one with a great personality? (Okay, I know there are more but Elizabeth is really great!) Learn to protect you and your business & join the Denver Entrepreneurs for our educational monthly meeting and some fabulous networking. Elizabeth Lewis, a local practicing attorney, will be our speaker.

Worried that your website may be opening you up to unknown liabilities? Have you heard about the FTC rules regarding online endorsements and wonder if your blog is what the rules were targeting? Are you curious if the person who added you to his email newsletter after last month’s meeting without asking you violated the Can-Spam Act OR perhaps you adding that person to yours did?”

For more information and to RSVP, please go to http://www.meetup.com/Denver-Entrepreneurs/calendar/12093422/.

The slide shows from both events will be available after the events along with (hopefully) some video!

For any questions, just email me, your Denver business attorney, at elizabeth.lewis@eclewis.com!

COBAR presentation on social media ethics

Thanks to everyone that attended this morning’s presentation on the legal ethics of social media for attorneys.  As promised, here is a link to the slides from the class.  As always, if you are an attorney and have questions on using social media or other forms of online advertising ethically, please feel free to call me at 720-258-6647 or email me at elizabeth.lewis@eclewis.com.  In addition, if you are business just wanting to make sure you comply with the law (since you don’t usually have those pesky ethics rules like us attorneys do!), you can always call or email me also.